Sequim Gazette

Sequim Gazette

Shirley and Bob Larmore founded the free-distribution Sequim Shopper in January 1974, transforming the publication into a weekly community newspaper, The Jimmy Come Lately Gazette, in July of that year. Sale of the paper and a 1990 redesign brought a change in the masthead to the Sequim Gazette.

Today the newspaper has a strong reputation across the state, earning Washington Newspaper Publisher’s Association General Excellence awards from 2005-2008 and 2010. The Sequim community is home to the Lavender Weekend, the largest lavender festival in North America, and to the Irrigation Festival, the longest-running community festival in Washington state.

Winner of 21 industry awards in 2017!

The Sequim Gazette earned 21 awards from the Washington Newspaper Publishers Assocation, including six First Place Awards and the coveted Pinnacle Award for advertising.

In all, Sound Publishing took home 275 WNPA awards. Ninety-four of those were 1st place. Sound also scooped up nine Local Media Association awards. At Sound, we remain dedicated to covering local stories that affect each of our communities. No other news source reports down to the neighborhood level like we do.


are female


ages 25 to 54 years


family households


have college


median household

Source: U.S. Census: 2016 American Community Survey (5-year)


Circulation Comparison

ZipZip NameNielsen Occupied HouseholdsSequim GazetteSound Publishing, Inc. CoverageSeattle Times (Sun)Seattle Times Coverage (Sun)
98362Port Angeles10,1212402%5836%
98382Sequim13,5063,50623%968 7%
Sources: AAM / CAC Consolidated Media Report (Q2, 2018), U.S. Census: 2016 American Community Survey (5-year), 2017 Pulse Research readership survey


The coupons we advertise in the Sequim Gazette are very successful. Customers like them so much they try to hang onto them when they come through! The advertising staff is very helpful! I give them an overview of what I want and they take care of the whole thing. The response is beyond my expectations!
– Chris Valerio,
Owner White Cup Espresso