South Whidbey Record

South Whidbey Record

The South Whidbey Record was founded 88 years ago in Langley as The Whidby Record. It has gone through two name changes, first in the 1940s when islanders discovered there was an “e” in the name of the island’s namesake, Joseph Whidbey, who was a crew member on Capt. George Vancouver’s ship that explored the Pacific Northwest from 1791 to 1795. It remained the Whidbey Record until 1982, when it became The South Whidbey Record to better identify its coverage area. Whatever its name, The Record has been covering the communities of Langley, Clinton, Freeland and Greenbank as a weekly and, since the 1990s, a biweekly. Islanders still depend on The Record for local and county news, covering everything from local government to civic and charity organizations to transportation, environmental issues and the thriving arts community.

Winner of 10 industry awards in 2015!

The South Whidbey Record won 10 awards from the Washington Newspaper Publishers Association, including awards for use of process color in a full page ad, comprehensive coverage of an issue, and color portrait photography.

In all, Sound Publishing took home 229 WNPA awards. Seventy-five of those were 1st place, including the coveted General Excellence. Sound also scooped up nine Local Media Association awards. At Sound, we remain dedicated to covering local stories that affect each of our communities. No other news source reports down to the neighborhood level like we do.

52%

are female

66%

family households

36%

ages 25 to 54 years

44%

have college
degree

$61,103

median household
income

Source: U.S. Census: 2014 American Community Survey (5-year)

 

Circulation Comparison

Zip Zip Name Nielsen Occupied Households South Whidbey Record (Sat) Sound Publishing, Inc. Coverage Seattle Times (Sun) Seattle Times Coverage (Sun)
98236 Clinton 2,589 666 26% 387  15%
98249 Freeland 2,203 967 44% 320  14%
98260 Langley 2,675 1,243 47% 370  14%
Misc. 319
Total 7,477 3,195 43% 1,077 14%
Sources: AAM / CAC Consolidated Media Report (Q 3, 2017), U.S. Census: 2014 American Community Survey (5-year), 2017 Pulse Research readership survey


The Record understands that seasoned, long time business people such as myself, like to think we know what is really going on in the news. My version of the news is tastier served up with one of my prime rib dinners. Advertising with the Record consistently over the years, through good times and more recently in bad, has worked and helps keep me serving up those dinners.
Neil Colburn
Neil’s Clover Patch Restaurant

Green Editions

A selection of South Whidbey Record printed newspapers and suplemental publications. Click a cover to view detail.